Rafal Real Estate Development will bring the UAE-born Rove Hotels to Saudi Arabia after the two companies signed a strategic partnership to develop multiple Rove Hotels properties in the Saudi capital.
Rove Hotels, known for its vibrant design and fuss-free service, is an award-winning lifestyle brand that has rapidly emerged as one of the leading hospitality brands in the Middle East. Established as a joint venture between Emaar Properties and Dubai Holding, it has over 8,000 keys open or under development.
The first Rove Hotels in Riyadh will open on Olaya Street, followed by locations that are thoughtfully positioned to serve both business and leisure travellers.
Saad Hussain of Alaia Developments commented: “This expansion represents a significant milestone and an important step forward. We are proud to be part of Rove and Rafal in shaping a new chapter for lifestyle-driven hospitality in Saudi Arabia.”
Elias Abou Samra, CEO of Rafal Real Estate Development Company, added: “We are delighted to introduce one of the region’s smartest hotel concepts to Riyadh.
“Our confidence stems from the depth and track record of Rove Hotels in tailoring hospitality for regional guests, and from the strong connectivity between Riyadh and Dubai that underpins sustained demand from both leisure and business travellers. This partnership is a cornerstone of our strategy to bring innovative and proven concepts to the Riyadh real estate market.”
Paul Bridger, Chief Operating Officer of Rove Hotels, said: “We are very excited to partner with Rafal to enter the Riyadh market, given their credibility, execution record, and local expertise. We believe they are a great partner to launch the Rove brand in the Kingdom’s capital and are looking forward to bringing our blend of style, value, and convenience to Saudi Arabia’s vibrant hospitality landscape.”
